You can't expect growth from social media by just sticking to the brand mentality of "throwing out trashy images on good morning, Friday or special occasions". Your followers, who are worth thousands of liras, should be inspired by you and interact with you. That's why an in-house Social Media calendar is a must.
1. 1 Month Uninterrupted Streaming Preparation (Content Map)
Every week when you come to the office you wonder "What should we throw this month?" You should not experience panic. For the brands we have monthly contracts with Marko Technology; Real scenarios, brand awareness surveys, product detail graphics are approved on a planned basis and are perfectly programmed to digital time.
2. Fun Forms That Increase Interaction
Excessive corporateness can lead you to the wall! The use of trendy music and humorous behind-the-scenes (vlog) touches create a perfect bond with your target audience and increase loyalty 5 times. Algorithms look at entertainment value rather than a company's product pushes.
3. Continuity in Visual Design
If someone browsing your feed grid sees different fonts, different logo positions, and completely different color filters in each post; Your quality level drops instantly. Design continuity and alignment in the grid within the Brand Guidelines deliver an incredibly premium look.